Privacy policy
We take the topic of data protection seriously and ensure appropriate security measures. We fully comply with applicable regulations under the Federal Data Protection Act (DSG), the Ordinance to the Federal Act on Data Protection (VDSG), the Telecommunications Act (FMG), and other relevant data protection laws.
This Privacy Policy is an integral part of the General Terms and Conditions of vonzweiterhand GmbH. By accessing the online shop and using our services and products, you confirm that you have read this Privacy Policy carefully and agree to the described data processing.
To help you understand what personal data we collect from you, how we use it, to whom it may be shared, and what rights you have regarding your personal data usage by vonzweiterhand GmbH, please review the information below.
1. Party for the Website www.vonzweiterhand.ch
Responsible for the website:
vonzweiterhand GmbH
Bruggwaldstrasse 36
9008 St.Gallen
info@vonzweiterhand.ch
2. Data Processing When Visiting the Website (Log File)
When you visit our website, our servers temporarily store each access in a log file. Without your input, the following data is processed and stored by us until automated deletion after a maximum of 12 months:
- IP address of the requesting computer
- Name of the owner of the IP address range (usually your internet service provider)
- Date and time of access
- Website from which access was made (referrer URL) and possibly the search term used
- Name and URL of the accessed file
- Status code (e.g., error message)
- Operating system of your computer
- Browser you are using (type, version, and language)
- Transmission protocol used (e.g., HTTP/1.1)
- Username from a registration/authentication
The collected data is used solely for statistical analysis and to improve the website and is not linked or stored with personal data. We reserve the right to review the log files if there is concrete evidence of unlawful use.
3. Data Processing When Using the Contact Form
If you contact us via the contact form on the website, we collect the following data from you (required *):
- Name*
- Email address*
- Your message*
We use this data exclusively to answer your questions or provide the services you request. The provision of this personal data is explicitly voluntary. Without this data, we are unable to provide the requested service.
4. Data Processing When Registering for a Customer Account
In our online shop, you can place orders as a guest or through a personal customer account. Some services are only accessible through a voluntarily created customer account.
If you register a customer account, we collect the following data from you (required *):
- First name*
- Last name*
- Email address*
This data is collected to open and manage the customer account, process your order(s), and provide requested services. You can view and modify your data in the customer account at any time. Additionally, you can request the complete deletion of your customer account by sending a request to us or initiating the deletion directly in your account.
5. Data Processing When Ordering as a Guest
To process the purchase agreement, we require the following data:
- First name*
- Last name*
- Email address*
- Postal address*
- Country*
- Telephone number*
- Payment information (depending on the chosen payment method)*
- Login data (for registered customers)
Providing additional data is optional. If you are registered and have a customer account, we store your data for your next purchase.
In connection with your order and the requested services, if you have a customer account, we also process the following data:
- Information about ordered products
- Data about your ordering, purchasing, and payment behavior
Unless otherwise stated in this Privacy Policy or with your separate consent, we will use the aforementioned data solely to fulfill the contract, specifically to process your orders, deliver the ordered products, and ensure correct payment.
If we use external payment providers such as Stripe (Stripe, 510 Townsend Street, San Francisco, CA 94103, USA), Twint (TWINT AG, Stauffacherstrasse 31, CH-8004 Zurich), and Recharge (ReCharge, Inc., 3030 Nebraska Avenue, Los Angeles California, US 90404), we may also provide payment history information along with the personal details required for transaction completion. Like other third parties, payment providers may only use personal data for the purposes specified in this Privacy Policy.
6. Data Processing During Shopping in the Online Shop
To process the purchase agreement, we require the following data:
- First name*
- Last name*
- Email address*
- Postal address*
- Country*
- Telephone number*
- Payment information (depending on the chosen payment method)*
- Login data (for registered customers)
Providing additional data is optional. If you are registered and have a customer account, we store your data for your next purchase.
In connection with your order and the requested services, if you have a customer account, we also process the following data:
- Information about ordered products
- Data about your ordering, purchasing, and payment behavior
Unless otherwise stated in this Privacy Policy or with your separate consent, we will use the aforementioned data solely to fulfill the contract, specifically to process your orders, deliver the ordered products, and ensure correct payment.
If we use external payment providers like Stripe, Twint, and Recharge, we may additionally transmit payment history details to these providers. Payment providers are only permitted to use personal data for the purposes defined in this Privacy Policy.
7. Central Storage
We store the data listed above in a central electronic data processing system (CRM). The data about you is systematically recorded, linked, and evaluated to process your inquiries and manage our services. For this, we use software from Shopify International Ltd., 1-2 Victoria Buildings Haddington Road Dublin 4, D04 XN32, Ireland.
8. Sharing Data with Third Parties
We only share your personal data if you have explicitly consented, if there is a legal obligation, or if it is necessary to enforce our rights, particularly to enforce claims from the contractual relationship. Beyond this, we share your data with third parties only when necessary for the use of the website and contract fulfillment, such as processing your orders. This primarily includes services in the fields of payment and subscription management, transport services, and IT services (e.g., data storage, cloud services, email newsletters, data analysis). The use of data shared with third parties is strictly limited to the mentioned purposes.
9. Transferring Personal Data Abroad
For the sake of transparency, we inform users residing in Switzerland that US authorities have surveillance measures in place that allow them to store all personal data of individuals whose data has been transferred from Switzerland to the US. This happens without differentiation or restriction, without an objective criterion to limit access to these data for specific purposes, and without an effective means for affected individuals from Switzerland to access their data, seek its correction or deletion, or gain effective judicial redress. Moreover, in Switzerland’s view, the US does not offer an adequate level of data protection. We ensure that, when data recipients are located in the US, your data is protected appropriately through contractual arrangements or by ensuring certification of these companies under the Swiss-US Privacy Shield.
10. Cookies
Cookies simplify and enhance your visit to our website. Cookies are information files that your web browser automatically stores on your device's memory when you visit our site. They neither damage your device’s memory nor transmit personal data to us.
For example, we use cookies to temporarily store your selections and entries in a form on the website, so you don’t need to re-enter them when navigating to other pages. Cookies may also be used to identify you as a registered user after logging in, so you don’t need to log in again on each new page.
Most internet browsers automatically accept cookies. You can configure your browser so that no cookies are stored on your device or so that a warning appears whenever a new cookie is activated. Below are instructions for configuring cookies in common browsers:
- Microsoft Windows Internet Explorer
- Mozilla Firefox
- Google Chrome for Desktop
- Google Chrome for Mobile
- Apple Safari for Desktop
Disabling cookies may result in the inability to use all functions of our website.
11. Analytical Tools, Remarketing, and Targeting
11.1 Google Analytics
We use Google Analytics on our website, a web analytics service provided by Google Inc., 1600 Amphitheatre Pkwy, Mountain View, CA 94043-1351, USA, or Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland ("Google"). Google Analytics uses methods, such as cookies, that allow analysis of the use of the website. The information generated by the cookie regarding your use of our website, such as:
- Navigation path taken by a visitor on the site
- Time spent on the website or a page
- The page from which the site is left
- The country, region, or city where access occurs
- Device (type, version, color depth, resolution, browser window width, and height)
- Returning or new visitor
- Browser type/version
- Operating system used
- Referrer URL (the previously visited website)
- Hostname of the accessing computer (IP address)
- Time of server request
is generally transmitted to a Google server in the USA and stored there. By activating IP anonymization ("anonymizeIP") on this website, Google will truncate your IP address within member states of the European Union or in other states party to the Agreement on the European Economic Area or Switzerland before transmitting it. According to Google, the masked IP address transmitted by your browser as part of Google Analytics will not be merged with other data from Google. Only in exceptional cases will the full IP address be transmitted to a Google server in the USA and shortened there. In these cases, we ensure through contractual guarantees that Google maintains a sufficient level of data protection.
The information is used to evaluate the use of the website, compile reports on website activities, and provide additional services associated with website and internet usage for market research and website design. This information may also be transferred to third parties if required by law or if third parties process this data on behalf of Google.
You can prevent Google from collecting and processing the data generated by the cookie regarding your website use (including your IP address) by downloading and installing the browser plugin available at http://tools.google.com/dlpage/gaoptout?hl=en.
11.2 Google Tag Manager
This website uses Google Tag Manager, a tool for managing website tags through an interface. The Google Tag Manager does not set cookies and does not collect personal data. The Google Tag Manager triggers other tags, which may collect data, but it does not access this data itself. If a deactivation occurs on the domain or cookie level, it remains in effect for all tracking tags implemented with Google Tag Manager.
11.3 Google AdWords
We use Google AdWords to draw attention to our attractive offers through ads (so-called Google AdWords) on external websites. Google AdWords uses ad server cookies to measure certain parameters, such as ad display or user clicks. If you reach our website via a Google ad, Google AdWords will set a cookie on your computer. These cookies generally expire after 30 days and are not intended to identify you personally. Analysis values such as the unique cookie ID, ad impressions per placement, last impression, and opt-out information are stored with this cookie.
These cookies enable Google to recognize your internet browser. If a user visits certain pages of an AdWords customer's website and the cookie has not expired, Google and the customer can determine that the user clicked on the ad and was redirected to the page. Each AdWords customer is assigned a different cookie, which prevents tracking across AdWords customers' websites. We do not collect or process personal data through these advertising measures. We only receive statistical evaluations from Google, which help us identify which advertising measures are particularly effective. No further data is shared, and we cannot identify users based on this information.
Due to the marketing tools used, your browser automatically connects to Google’s server. We have no influence over the scope and further use of the data collected by Google. By integrating AdWords Conversion, Google receives information that you have accessed a particular part of our website or clicked on one of our ads. If you are registered with a Google service, Google may associate the visit with your account. Even if you are not registered or logged in with Google, Google may still obtain and store your IP address.
The information obtained through the "conversion cookies" is used by Google to compile visit statistics for our website. We learn the total number of users who clicked on our ad and the pages of our site that were subsequently accessed by each user. We pursue the interest of optimizing our website, showing you advertising of interest, and achieving fair cost calculations for advertising.
Personal data is transmitted to Google LLC, 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA. For more information on data protection at Google, visit: http://www.google.com/intl/en/policies/privacy and https://services.google.com/sitestats/en.html. Alternatively, visit the Network Advertising Initiative (NAI) at http://www.networkadvertising.org.
If you reached our website via a Google ad, a cookie is stored on your computer. These "conversion cookies" expire after 30 days and are not intended for personal identification. If you visit certain pages on our website and the cookie has not expired, we and Google can recognize that a user clicked on an ad and was redirected to our page.
You can prevent participation in this tracking process in several ways:
a) by adjusting your browser settings, specifically suppressing third-party cookies, so you do not receive third-party ads;
b) by disabling cookies for conversion tracking by setting your browser to block cookies from the domain “www.googleadservices.com,” https://www.google.com/settings/ads, but please note that this setting will be deleted if you delete your cookies;
c) by deactivating interest-based ads from providers that are part of the self-regulation campaign “About Ads” via the link http://www.aboutads.info/choices; this setting will also be deleted if you delete your cookies;
d) by permanently deactivating it in your Firefox, Internet Explorer, or Google Chrome browsers under the link http://www.google.com/settings/ads/plugin.
Please note that you may not be able to use all functions of this offer fully if you do this.
11.4 Google Remarketing
In addition to Adwords Conversion, we also use the Google Remarketing application, which aims to re-engage visitors. With this application, our advertisements may be displayed to you as you continue browsing the internet. This is achieved through cookies stored in your browser that allow Google to capture and analyze your usage behavior when visiting various websites. This allows Google to detect your prior visit to our website. According to Google, there is no merging of the data collected in the course of remarketing with any personal data Google may store. Specifically, remarketing, according to Google, applies pseudonymization.
11.5 Facebook Pixel
For analytics, optimization, and economic operation of our online presence, we use the “Facebook Pixel” for our legitimate interests. This enables Facebook to determine visitors to our website as a target group for displaying Facebook Ads. Accordingly, we use Facebook Pixel to display Facebook Ads to users who have shown interest in our online presence or who exhibit certain characteristics (e.g., interests in specific topics or products inferred from visited websites) that we transmit to Facebook (so-called "Custom Audiences"). This helps ensure that our Facebook Ads correspond to users’ potential interests and are not bothersome. Facebook Pixel also helps us track the effectiveness of Facebook ads for statistical and market research purposes by showing whether users were redirected to our site after clicking on a Facebook ad (conversion tracking).
Data processing by Facebook occurs within the framework of Facebook’s Data Usage Policy. For more information, refer to Facebook’s Data Usage Policy: https://www.facebook.com/policy.php. Specific details and how Facebook Pixel works can be found in the Facebook Help Center: https://www.facebook.com/business/help/651294705016616.
The service is provided by Facebook Inc. (1 Hacker Way, Menlo Park, CA 94025, USA). If you reside in the EU, the service is offered by Facebook Ireland Ltd. (4 Grand Canal Square, Grand Canal Harbour, Dublin 2, Ireland).
We are unaware of the length of time Facebook processes the aforementioned data and of any additional purposes.
You can opt out of Facebook Pixel tracking and use of your data for Facebook Ads. To manage the types of ads shown to you on Facebook, visit this Facebook page and follow the instructions for usage-based advertising settings: https://www.facebook.com/settings?tab=ads. These settings apply across devices, including desktops and mobile devices.
You can also opt out of cookies used for reach measurement and advertising purposes through the Network Advertising Initiative's opt-out page (http://optout.networkadvertising.org/), as well as through the U.S. website (http://www.aboutads.info/choices) or the European website (http://www.youronlinechoices.com/uk/your-ad-choices/).
11.6 Google Fonts
To ensure our content is displayed correctly and in an aesthetically pleasing way across browsers, we use script and font libraries on this website, such as Google Web Fonts (https://www.google.com/webfonts/). Google Web Fonts are transferred to your browser’s cache to avoid repeated loading. If your browser does not support Google Web Fonts or blocks access, content is displayed in a standard font.
12. Social Media and Your Data
12.1 Own Social Media Profiles
Our website provides links to social media networks. These are not plugins provided by social media networks that automatically transmit data to the provider without user interaction. Instead, these links connect to our social media profiles. No user data is transmitted to social media networks when loading the page.
The links lead to our profiles on the following networks:
- Facebook by Facebook Ireland Ltd., 4 Grand Canal Square, Grand Canal Harbour, Dublin 2, Ireland
- Instagram by Instagram Inc., 1601 Willow Road, Menlo Park, CA 94025, USA
- Twitter by Twitter Inc., 795 Folsom St., Suite 600, San Francisco, CA 94107, USA
- Pinterest by Pinterest Inc., 651 Brannan Street, San Francisco, CA 94107, USA
- LinkedIn by LinkedIn Corporation, Mountain View, California, USA
- YouTube by YouTube, LLC 901 Cherry Ave., 94066 San Bruno, CA, USA
When you click a link to one of our social media profiles, a direct connection is established between your browser and the social network’s server, notifying the network that you visited our website and clicked the link. If you click on a link while logged into your account with the relevant network, the content from our site may be linked to your profile, meaning that the network can associate your visit to our website with your user account. To prevent this, log out before clicking the link. Association with your profile will occur if you log into the network after clicking the link.
12.2 Social Plugins
Our website offers certain social media functionalities, including sharing product information on Facebook and tweeting product information. You can find these features on individual product pages under the “Share” section. When you click on the icons, you are redirected to the respective social network to perform the selected function, such as sharing content on Facebook or tweeting it. You must log in to your account or already be logged in.
We provide plugins for the following social networks:
- Facebook by Facebook Ireland Ltd., 4 Grand Canal Square, Grand Canal Harbour, Dublin 2, Ireland
- Instagram by Instagram Inc., 1601 Willow Road, Menlo Park, CA 94025, USA
- Twitter by Twitter Inc., 795 Folsom St., Suite 600, San Francisco, CA 94107, USA
- Pinterest by Pinterest Inc., 651 Brannan Street, San Francisco, CA 94107, USA
- LinkedIn by LinkedIn Corporation, Mountain View, California, USA
- YouTube by YouTube, LLC 901 Cherry Ave., 94066 San Bruno, CA, USA
When you select a provided function and click the social network symbol, a direct connection is established between your browser and the network’s server, notifying the network that you visited our website and clicked the link. If you click a link to a social network while logged into your account with that network, the content from our website may be linked to your profile. This means the network can associate your visit to our site with your user account. To prevent this, log out before clicking the link. Association with your profile will occur if you log into the network after clicking the link.
Please consult the social network’s privacy policies for information on the purpose, scope, further processing, and use of your data, as well as your rights and privacy settings.
13. Data Security
We take appropriate technical and organizational security measures to protect your personal data against manipulation, partial or complete loss, and unauthorized access by third parties. Our security measures are continuously adjusted and improved following technological developments.
Keep your login information confidential and close your browser window when you finish communicating with us, especially if you share the device with others.
We take internal data protection very seriously. Our employees and service providers are obligated to confidentiality and data protection compliance.
14. Data Retention Period
We retain personal data only as long as necessary to fulfill the data processing purposes outlined above. Contractual data is retained longer to meet legal retention requirements, including accounting and tax laws, requiring business communications, contracts, and booking records to be retained for up to 10 years. When these data are no longer required to fulfill services, they are restricted to specific purposes, such as accounting and tax requirements.
15. Your Rights as a Data Subject
You have the right to object to data processing at any time. You also have the following rights:
Right of Access: You have the right to request access to your personal data stored by us at any time, free of charge, to review the information we have and to verify that it is being processed in compliance with applicable data protection regulations.
Right to Rectification: You have the right to have inaccurate or incomplete personal data corrected and to be informed of any correction.
Right to Erasure: You have the right to request the deletion of your personal data under certain circumstances. In specific cases, the right to erasure may be excluded.
Right to Restriction of Processing: You have the right, under certain conditions, to request the restriction of the processing of your personal data.
Right to Withdraw Consent: Generally, you have the right to withdraw any consent you have given for data processing with future effect. The lawfulness of processing activities based on your consent before its withdrawal remains unaffected.
Please note that, even after requesting deletion of your personal data, we may be required to retain some or all of your data due to legal or contractual retention obligations. Deleting your personal data may result in you no longer being able to use our services.
The withdrawal of your consent does not affect the lawfulness of processing carried out before the withdrawal.
16. Contact Information
If you have questions about data protection on our website, would like access to your data, or wish to request data deletion, please contact us by sending an email to info@vonzweiterhand.ch.
Alternatively, you can send your request via mail to the following address:
vonzweiterhand GmbH
Bruggwaldstrasse 36
9008 St.Gallen
Switzerland
Version
Last updated: 11.05.2020